Audience Connect - Forecaster Games

Audience Connect

Support programming and readership with promotions that deliver.

Topical Interactivity

Your audience relies on you for information and entertainment, but competition is just a click away. Whatever your programming, we offer on-topic contests that keep your brand in the foreground. Our tools help you build up your list of loyal listeners, viewers, and readers -- and follow them while they follow you.

You cover personalities (and sport a few of your own), and you know what topics get your audience talking. So when forecasting-friendly events come up on the calendar -- March Madness, the Academy Awards, American Idol, The Masters, Elections -- take advantage of your credibility with our online interactivity.

Contests that Amuse
and Increase the Views

Nobody has a crystal ball, but everybody has an opinion! Audience Connect lets you host online games with elegant designs and straightforward gameplay. Our technology does all the hard work, and helps you promote the games pre-launch and while it´s underway. (Enticing prizes that you can supply don´t hurt, either :-)

Here's an example

Say you run KNGF - the flagship local tv station of Kingfish Broadcasting Corp. Your viewers turn to you for consistent affiliate programming, and also a steady stream of NBA and MLB games for the local team. Here´s how Audience Connect can help:

1) Select
2) Brand
3) Promote
4) Engage
5) Track

1) Select

Choose an upcoming event your clients care about

It´s almost November and KNGF is the rightsholder for the local NBA team. Rather than promote a full-season fantasy basketball game, KNGF opts for a series of four three-week challenges. Their strategy is to keep as many participants "in the game" as possible.

To make the game highly accessible to die-hard and casual fans alike, you select a game that asks participants to select one player from each of 10 groups: 2 for centers, 3 for forwards, 3 for guards, and 2 "superstar" categories. Since eight players of similar capabilities are in each group, every game participant has a chance.

2) Brand

Upload your logo, choose a game id and your game is immediately available to try out.

You partner with a popular local restaurant chain to sponsor prizes, and also to act as the host for the championship rounds.

As each deadline approaches, branded emails get sent to all participants. They´re also kept in the loop with branded injury alerts, standings updates, and "congratulations" messages.

3) Promote

Reach out to your audience with news that your Hoops Fantasy Challenge is now live.

You promote the game directly from KNGF´s homepage, and publicize your site and the game within on-air segments, during the local news, and across social media and your mailing lists.

4) Engage

Let your profits race ahead from here!

On-air personalities also participate in the game, but as "celebrities" who are ineligible for prizes. Participants who are not in the top-10 during any given week can at least have the satisfaction of running ahead of the beloved staff meteorologist!

5) Track

View all registration and participation metrics in real-time.

Whenever they desire, your local and regional reps log into our platform and track and analyze contest usage metrics in real-time. They chart out how often participants from their region access the contest, and when.

Marketing management can also view all registration and participation metrics, organized by region if desired. They can generate usage charts organized by date, time, page, or user, to best understand what drives user interest.